is a global provider of marketing solutions.
With approximately 3,000 employees in all major world markets, our companies specialize in advertising, digital marketing,
communications planning, media, public relations, and specialty marketing.
We are a values-based, future-facing and client-centric company, which means we support and invest in our brands.
Our people are the heart and soul of our company and want to be part of a company with a strong culture and unique value proposition that aligns with their own.
The excellence of our people continues to drive our success amid the significant changes taking place in our industry
and the environment in which we operate.
We believe our intentional focus on “Inspired Inclusivity” helps us to attract, retain, and develop the world’s best people
who represent a wide range of identities, experiences, world views, cultures, and ideas to help solve the increasingly complex challenges that agencies and marketers face.
A necessary focus on valuing dignity for all and inclusive ways of working is increasing our ability to foster the kind of appreciation and responsiveness to differences required for peak collaboration to achieve breakthrough results.
We are making significant progress but, like most companies, recognize that we are nowhere near achieving our ideals.
We believe that each and every consumer is unique, with a finely tuned set of passions, behaviors and motivations.
We turn these disparate data points into human understanding and create more relevant and effective marketing.
We call this approach human-centered marketing. Thinking beyond demographics to connect, engage and interact
with humans on a personal level to drive performance. Using data to identify real people and build engaging marketing experiences across all touchpoints.
We are the company that is transforming marketing by connecting with individuals in a more meaningful way by delivering marketing at the speed and with the scale needed to accelerate business performance.
Worldwide Olympic Partner OMEGA has launched a memorable marketing campaign ahead of the Olympic Games Paris 2024, turning the host city’s most recognisable landmarks into a sporting arena for the world’s greatest athletes.
The new Tank Française, embodied by Catherine Deneuve and Rami Malek, presents an expression of a certain avant-garde spirit and connects us to Paris, its freedom and creativity,
a cultural geography that was so well captured by New Wave cinema.
It was
therefore only natural for Guy Ritchie to capture it on film halfway between the Left Bank and the Right Bank, a heroine of the passing of time which remains
Cartier Celebrates Its Iconic Pieces Alongside Monica Bellucci
For the first time in its history, the great Parisian jeweler brings together all its emblematic creations in a campaign starring friend and ambassador of the house Monica Bellucci.
it is all the cult objects that have marked the history of Cartier since its creation that are being honored in a new campaign: The Culture of Design.
Featuring Monica Belucci, friend and ambassador of the house,
Elle_arabia Our September Coverstars Tüba Büyüküstün and Dhafer L'Abidine have managed to not only make a name for themselves in the region, but they've taken the whole cinematic world by storm thanks to their incredible talent and roaring energy ELLE Arabia caught up with them to talk heritage, making it big and how they both managed to find their inner panther..
Part of what makes a great brand is its people. It's vital to get your entire team involved with the brand strategy process, to have them reflected in the brand and sold on your vision. While the strategy might be driven by data, it will be built by consensus.
Part of what makes a great brand is its people. It's vital to get your entire team involved with the brand strategy process, to have them reflected in the brand and sold on your vision. While the strategy might be driven by data, it will be built by consensus.
A successful brand strategy is fundamental to gaining majority market share.
But in competitive and crowded categories brands can easily fall into the trap of imitative or over-used branding.
That’s where we come in.
Our brand strategy services put your target audience at the heart of your brand strategy for optimal results. By utilising the latest marketing sciences we understand how your audience behaves, thinks and feels, while keeping your business objectives front and centre.
We are a full-service advertising agency that specializes in creating innovative and effective marketing campaigns. Our team of experts is dedicated to helping you achieve your business goals and reach your target audience. Contact us today to learn more!
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